Top Food Trends for the New Season
The new season is fast approaching, and with it comes a range of exciting food trends that are set to delight customers. We caught up with chefs, licensees, and suppliers to give you a sneak peek into what to expect this year.
1. Cost of Living
While planning their spring menus, pubs need to consider the impact of the rising cost of living on consumer spend. Food inflation has been on the rise, but as the rate fell for the ninth consecutive month, it’s important to stay informed about the figures to make informed decisions.
2. Sustainable Sourcing
In light of rising costs, operators are working closely with their suppliers to source better produce at sustainable prices. Chefs are exploring different cuts of meat, such as duck leg instead of breast, and offal dishes to minimize waste and offer more affordable options.
3. Fresh Fish
Fish dishes are a hit among customers who are seeking healthier options that they don’t regularly cook at home. Fresh fish not only fits into this trend but also creates a sense of indulgence and excitement.
4. Premium Treats
Customers still desire premium treats for special occasions, so menus can offer high-end options alongside more affordable choices. Exciting and visually appealing dishes that create a sense of occasion and deliver on taste are particularly popular.
5. Instagrammable Dishes
Dishes that are aesthetically pleasing and shareable on social media continue to attract customers. Instagram serves as a source of inspiration for both chefs and customers, who seek new and innovative ideas.
6. Health-Conscious Options
Health-conscious customers are looking for healthier choices year-round. Offering a variety of options that balance indulgence and better-for-you alternatives is crucial for operators.
7. Healthy and Sustainable Choices
Consumers are increasingly interested in sustainability, with local sourcing, recycling, and waste management topping their concerns. Incorporating pulses, grains, and sustainable foods into menus can cater to this mindful eating trend.
8. Vegan and Vegetarian Options
Veganism and vegetarianism are on the rise, with more people considering reducing their meat intake. Menus should offer a range of meat-free options to meet the demand.
9. Fusion Foods
Mixing global ingredients and influences with classic British dishes creates exciting and novel flavor combinations. Fusing cuisines, such as British/Indian or French/British, adds novelty while maintaining familiarity.
10. World Foods
Exploring global cuisines appeals to customers seeking new dining experiences. Offering cuisines that are difficult to find, such as South African or Malaysian, can attract adventurous eaters.
Bonus Menu Idea: Making a Match
Pairing world foods with beverages from the same nation enhances the dining experience. For example, tacos and tequila or using spirits produced in-house in dishes can create unique flavors and highlights.
With these trends in mind, pub owners and chefs can create menus that cater to a range of customer preferences and ensure an enjoyable dining experience for all.