Complaints about Rising Christmas Event Ticket Prices in the Midlands
A Facebook group called Midsmas – Christmas in the Midlands – with over 20,000 members, has been discussing the rising ticket prices of popular Christmas events in the region. Many are questioning whether these events are worth the increased cost, especially considering the ongoing cost of living crisis.
Parents understand that a meet-and-greet with Santa in the ‘North Pole’ can create lasting memories for their children. However, they have expressed concerns about the escalating ticket prices, which make it unaffordable for some families to enjoy a day out during Christmas.
One member of the group, Samantha Nelson, shared her surprise at the cost of tickets for the National Forest Adventure Farm North Pole adventure. She questioned whether the experience was worth the over £200 expenditure for her family, including petrol expenses.
Another parent, Faye Clark, acknowledged the increased price for the adventure farm but described it as a magical experience that she would return to. She shared her positive memories of spending a full day there, exploring the village, games, the farm, and indoor play areas.
However, some members, like Julie Hankey, criticized the high prices, emphasizing that Christmas event organizers should be mindful considering the current cost of living.
Meanwhile, Severn Valley Railway’s ticket prices for their Christmas experiences have seen only minimal increases since last year, with prices going up by around £3-7. Lesley Carr, head of marketing and communications at Severn Valley Railway (SVR), explained that the price increases were necessary due to rising costs but assured families that they strive to keep the prices as low as possible.
Aside from the discussions about rising ticket costs, Wolverhampton’s money-saving mum, Amy Grayland, shared her tips on affordable Christmas day outs. She suggested looking for free Santa sleigh rides organized by local groups with donations accepted, as well as visiting the more affordable Santa’s grotto at the Mander Centre. Grayland also recommended shopping for secondhand gifts on platforms like Vinted and enjoying home activities like watching Christmas movies, engaging in crafts, and taking advantage of supermarket rewards.
Additionally, the article lists ticket prices for various popular Christmas events in the region:
Burton-on-Trent Christmas Event
Ticket prices range from £25-35 for adults, £36-50 for children (above 2 years old), £25-30 for children aged 12-23 months. Babies in arms can enter for free, and carers’ tickets are priced at £12.50. An extra £7.50 booking fee will be applied.
Alton Towers Resort Santa Sleepover
Prices vary based on accommodation. The current advertised rate is £85 per person, assuming two adults and two children sharing a standard room at the Splash Landings Hotel. Family prices range from £525-755.
National Forest Adventure Farm Winter Wonderland
A family ticket (two adults and two children) costs £65.95, plus a booking fee of 20p.
Warwick Castle Stories with Santa
Tickets are priced at £38 for individuals over three years old and £13 for children under three. Carers can enter for free.
Severn Valley Railway Santa Train
Ticket prices depend on the selected date. Compartments accommodating up to four people range between £160 and £200, while tables for four guests range from £144 to £184.